How to make money from the Disney Vault
Disney is the most magical company in the world, but that magic comes with a serious price tag. When you wish upon a star your dreams come true… if you can afford it! Disney’s feature film properties, theme parks and of course merchandise is all in high demand and it makes good business sense for them to mix commerce in with the fairy dust.
How can that benefit you as a struggling student? The answer lies in a surprising place: the Disney Vault. What is that? Well, Uncle Walt’s home entertainment empire is carefully organized and if you know how it works you can turn some classic film titles to your advantage and make a few pounds along the way.
Know what to look for
The House of Mouse is known for its many classic movies. Snow White and the Seven Dwarfs, Fantasia, The Little Mermaid and Beauty and the Beast are just a handful of these family favourites. Disney are fully aware of their legendary status, so when it comes to releasing them for the home market they like to make it an event. This is where the Vault comes in.
Titles are “locked” in the Disney Vault before being made available on DVD and Blu-Ray every 8 to 10 years. It should be pointed out the Vault only contains the studio’s most prestigious films and excludes modern classics like Frozen. For the lowdown on what constitutes a sought-after title see here.
The unusually brief sales period serves one of two purposes, depending on how cynical you are. Firstly it ensures the likes of Sleepy the dwarf and Ariel the mermaid don’t become overused and that their sense of magic is preserved. Secondly it keeps demand at a premium. When a release such as Beauty and the Beast begins disappearing from shelves and online outlets then guess what? They shoot up in price as people try and get their hands on them! Typically a Blu-Ray will double or even triple in value within the space of a few years, but we’re not talking about any old disc here….
Buy special editions
Nowadays the idea of a ‘special edition’ isn’t so special, with many releases containing lots of special features. With Disney however, they make things that little bit more magical with the use of Platinum or Diamond editions. Each of these has its own range of features that explore the filmmaking process - the main difference is that with the Diamond version you get both a Blu-Ray and DVD inside the case.
Naturally the more elaborate editions attract greater interest, so it can be worth shelling out for a full price movie when it hits the shelves rather than wait for it to be reduced, safe in the knowledge that the Disney brand is a guarantee of quality.
Find the right format
As you might expect, a Blu-Ray from the Disney Vault is going to achieve a higher sum than a DVD and definitely more than a creaky old VHS! Not only due to the picture and sound quality but also the fact fewer of them are made. A 3D presentation is where the money is at, partly because not many people own a 3D TV to play it on. Blu-Ray and DVD combos are highly sought after.
Something to bear in mind about selling discs is they generally don’t weight very much, meaning postage costs when you do sell them on are low. Sites like Amazon and eBay are the perfect place to post the details. Amazon offers some good deals for students and flogging items on eBay has become a fine art over the years. Find out more about that here.
Hopefully this article has inspired you to see both the magical and most importantly the money-making side of Disney. The company generate huge amounts of cash so why not take a leaf out of their book and reap the benefits from the Disney Vault…